Whoever thought I’d be asked to illustrate weed for work?

The goal of this video was for Cannabinoid Clinical to announce themselves in a relatively new market. I conceptually led this project in addition to creating all of the visuals. After a storyboard was approved based off of the script, I established a color palette, and then got to work designing the elements and nailing down the grainy texturized style. Overcoast added the lovely sound design and a polished piece was finalized!